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March 2007
The Most Innovative
Minds In Long Beach
Shaun Lumachi honored as one of the Most Innovative Minds In Long Beach
 By
Leona June Christensen,
Long Beach Magazine
California chambers of commerce that have the ears of lawmakers
and enjoy rich economic rewards have one advisor in common:
Shaun Lumachi.
“Success is determining the goal, the plan, and having the
courage to execute,” said Lumachi, 28, president of Chamber
Advocacy, a professional consulting firm that empowers chamber
of commerce members to leverage their voices and increase their
relevance in public policy discussions and decision-making by
building advocacy programs.
The Long Beach resident’s innovative thinking helps chambers of
commerce lobby local and state governments to improve the
quality of life for their residents by protecting economic
vitality.
 “The secret to
being innovative is to know that a goal comes before a plan,”
said Lumachi, who also served as vice president of government
affairs for the Long Beach Area Chamber of Commerce. “I bring
innovation into my workplace by spending a considerable amount
of time with my clients determining what we want accomplished
before we figure out how we will get it done.”
Lumachi’s strategy is simple and unusually effective: to know
his purpose, build and maintain relationships, set goals, have
clear visions, and be authentic, result-driven, and disciplined.
Under his leadership as advisor for public policy for the Long
Beach Chamber of Commerce, the California Chamber of Commerce
acknowledged the local organization as its Advocacy Partner of
the Year four years in a row, from 2003 to 2006.
“One my favorite quotes is that politics is a game of checkers,
not chess,” said Lumachi, who earned a bachelor’s degree in
government from California State University, Sacramento. “A
steady progression in one direction across a field of play. The
quality of my plan is not as important as the quality of my
execution.”
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